Regional Channel Manager Growth · Utrecht · Hybrid

Large company with great ambitions and close relations
Efficy is a leading European Customer Relationship Management (CRM) solution that provides businesses of all sizes with comprehensive, flexible, customizable, and scalable software to support their growth. Efficy’s platform includes solutions for marketing automation, sales, project management, customer service, and customer engagement. Currently, more than 300,000 users across 63 countries rely on Efficy’s tools.

Founded in 2005 and headquartered in Brussels, Efficy has around 500 employees working in local offices across Belgium, France, Spain, the Netherlands, Sweden, Denmark, Finland, Norway, Poland (Warsaw), Hong Kong, or remotely.

Our mission is to contribute to the success of every company by helping them turn customer data into valuable insights while simplifying their employees' work.

At Efficy, no two days are the same, and things evolve quickly. So, fasten your seatbelt and join us on this exciting journey!

A unique work experience & company culture

We want our employees to thrive in their daily lives, which is why you can expect exciting challenges, online music quizzes, onsite ping-pong tournaments, and much more. Communication is informal, and your colleagues are always just a short call away.

Position Overview
The Regional Channel Manager is responsible for ensuring that Efficy’s global channel strategy is effectively implemented and adapted to regional needs where applicable. This role involves managing go-to-market strategies with channel partners in the Netherlands to maximise sales and revenue. Key responsibilities include localising global plans, recruiting partners that align with Efficy’s Ideal Partner Profile, managing partner relationships, and supporting partner performance and enablement to drive growth.

As this role focuses on the Dutch market, fluency in Dutch (native or equivalent) is required.

Key Responsibilities

• Serve as the main point of communication and collaboration between efficy’s channel partners and internal teams, including executives, SDR, sales, presales, marketing, support, PS, CSMs, and developers, ensuring alignment on mutual goals and efficient support across functions.
• Identify and recruit partners from competitive and complementary technology ecosystems that align with efficy’s Ideal Partner Profile. Collaborate with regional teams to adapt recruitment strategies for local relevance.
• Adapt global marketing and sales enablement plans to meet regional needs by coordinating with marketing and enablement teams to ensure content resonates with each region’s target audiences.
• Maintain open communication with partners to address service needs and ensure alignment on product offerings, training, and support standards to foster seamless customer experiences.
• Build and strengthen relationships with channel partners to promote efficy’s products and services, emphasizing partners aligned with efficy’s Ideal Partner Profile and growth goals.
• Provide tailored training and ongoing support to channel partners to ensure they have the knowledge and resources needed for effective product positioning and sales. Collaborate on training initiatives to enhance partner skills in alignment with regional market needs.
• Oversee daily channel partner operations, working proactively with the Channel Ops Manager to support partner needs and ensure alignment with Efficy’s channel strategy.
• Monitor regional competitor initiatives and communicate relevant insights to the Head of Indirect Channel to inform strategic adjustments.
• Reports to Country Manager – Supported by Head of Indirect

Do you have questions about this position? Please contact jobs@efficy.com

Find more jobs at https://jobs.efficy.com

Efficy is a people-first employer, committed to providing equal opportunities for all candidates. We take pride in the diversity of our team and welcome you—exactly as you are. This includes your gender identity, sexual orientation, religion, ethnicity, age, or disability status.

If you're interested in joining us, we encourage you to apply. We can’t wait to meet you!

Disclaimer
Efficy does not accept unsolicited assistance from search firms for this employment opportunity. Please refrain from making phone calls or sending emails.

All résumés submitted by search firms to any Efficy employee via email, the internet, or any other method without a valid written search agreement in place for this position will be considered the sole property of Efficy. No fees will be paid if a candidate is hired as a result of an unsolicited referral or through other means.

Department
Growth

Role
Indirect Channel Manager

Locations
Utrecht

Remote status
Hybrid