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Area Retail Manager, Germany

Bang & Olufsen A/S



Requisition ID 2136 - Posted - Germany - Retail / Service - Mid-Senior Level - München, Germany

Bang & Olufsen are looking to enhance our presence across Germany with an Area Retail Manager position. As part of our collaborative DACH team, you will play a key role in enhancing the performance of our Monobrand Partner stores, a vital part of our global distribution strategy. This is a commercial role focused on supporting our Monobrand partners, promoting retail excellence, providing innovative retail knowledge and identify areas to enhance sales.

Key responsibilities

  • Support Monobrand Partners in reaching common goals and establishing long lasting profitable relationships.
  • Monitor and improve the performance of the Monobrand stores by analysing sales data and relevant KPIs and proposing activities to improve performance.
  • Ensure B&O Brand Standards are upheld throughout our Partners Stores. To fulfill this goal, you will work with B&O Retail, Store Design, and Visual Merchandising Teams.
  • Promote Sell-Out by implementing channel wide programs, marketing, events, and training.
  • Stay on top of market needs and requirements, feeding back to internal teams.
  • Work with the commercial buying team to improve sales, including proactive partner support on stock management and order placements.
  • Deliver commercial, actionable and scalable insights to grow our volume and profitability.
  • Be a collaborative and integrated member of the DACH Team, sharing accomplishments, proposing new great activities, or ways of working.
  • Find opportunities to expand the business and plan the development of a retail network by evaluating opportunities for expansion, both organic and through new partners or new stores.

What you bring
To thrive in this role, we imagine that you have approximately 10 years experience within a retail environment, ideally from the luxury goods industry or consumer electronics.

Moreover, you bring:

  • Comprehensive business insight which allows you to apply knowledge of business and the market to advance the organization’s goal.
  • Experience working with selected independent partners and franchise stores
  • Advanced knowledge of retail and how to utilise retail KPIs to measure and improve store performance.
  • Experience and aspiration to work in continuously developing and complex international environment.
  • Effective communication and networking skills, that you will utilise when building partnerships and communicating with various stakeholders.
  • Experience in overseeing commercial negotiations.
  • Curiosity alongside a motivation to understand the market dynamics and staying on top of market changes to identify opportunity spaces.
  • Fluency in English and German is expected.

What we offer
This role is a critical part of the extensive DACH team; including Marketing & PR, B2B Sales and Multi-brand Key Account Managers; reporting to the Market Director DACH. Additionally, you will be part of the Area Retail Manager community in EMEA and work closely with our head office retail and sales teams to ensure high standards in our Monobrand stores. The external relationships with our Monobrand partners will be paramount in this role, collaborating daily with our retail partners and their store teams across Germany.

With approximately 1,100 employees, Bang & Olufsen is an agile company that gives room for individual flexibility and decision-making. Our hierarchy is flat, and our communication is open and trustworthy. We believe in mutual respect and with a unique pool of people coming from +55 countries we aim to build a more inclusive workplace to grow as professionals and as a company and remain innovative.

Compensation: Competitive salary and benefits package.

Location: Germany, preferably Frankfurt/Düsseldorf area

Start date: As soon as possible.

Travel: Approx. 50%

How to apply
Submit your CV and application in English by pressing the ‘Apply’ button. Applications are assessed continuously, so please apply as soon as possible and no later than 13th May 2025.

At Bang & Olufsen, we believe in equal opportunities for all. We encourage applicants to focus on their qualifications, skills, and experience when submitting their CVs. Please refrain from including personal information such as photographs. Our hiring decisions are based solely on merit, and we are committed to fostering a diverse and inclusive workplace where everyone has an equal chance to succeed. If you see yourself in the position and believe you have the potential to support build B&O's future, even if you don't meet all the requirements, we sincerely encourage you to apply. We look forward to hearing from you!

If you want to know more about the position, you are welcome to contact our Global TA Manger, Grant Stevens-Bulmer on GRSB@bang-olufsen.dk. Please do not send your CV and application to this e-mail directly as these will not be taken into consideration.

Read more about our recruitment process and explore your career opportunities within Bang & Olufsen here.

Bang & Olufsen has, for 100 years, developed luxury audio products that change moods and inspire minds. With offices in Denmark (headquartered in Struer) and the rest of the world, Bang & Olufsen is determined to create products that push the boundaries of audio technology. To this day, every product is still characterized by the unique combination of beautiful sound, timeless design and unrivalled craftmanship.

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Application deadline 13 May 2025
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Bang & Olufsen A/S

Main office: Peter Bangs Vej 15, 7600 Struer

Bang & Olufsen is a global luxury-lifestyle brand founded in 1925 in Struer, Denmark by Peter Bang and Svend Olufsen whose devotion and vision remains the foundation for the company. The rich heritage built around the relentless determination to create products that push the boundaries of audio technology continues to place the company at the forefront of audio innovation.

We accept unsolicited job applications: Apply through our webpages
We perodically offer student internships

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