Profile #202643

Co-founder af Digital Marketing iværksætter virksomhed.
Erfaren konsulent og leder indenfor forretningsudvikling, digital transformation og eksekvering af kundefokuserede og personaliserede marketingaktiviteter

Digital Marketing Omnichannel Strategy Digital Transformation marketing automation Customer journey Kunderejsen Customer Lifecycle Management Data dreven personalisering Forretningsudvikling Marketing operations CRM

Updated 26. februar 2024

My education

1990 - 1993

Cand.merc. Organisation og Strategi

Handelshøjskolen, Aarhus Universitet (ASB)

Educational area: Administration

Period: september 1990 - september 1993

My work experience

2015 - now

Co-founder

MiCAR ApS

Opstart, udvikling og drift af nystartet virksomhed med fokus på digitale salgs- og marketing services til bilbranchen. Services indeholder rådgivning og løbende eksekvering af datadrevet, automatiseret og personaliseret kundekommunikation og ehandel.

Work area: Internet & Multimedia

Period: maj 2015 - now

2015 - 2018

CCO

Atcore ApS

Ansvarlig for salg og forretningsudvikling samt strategisk rådgivning af kunder indenfor digital marketing services

Work area: Marketing & Reklame

Period: juni 2015 - marts 2018

2014 - 2015

Group Account Director - Digital Customer Experience Team

Kunde & Co

Ansvarlig for bureauets digitale services - herunder analyse, digital strategirådgivning, teknisk udviklingsledelse, kundedialog & marketing automation

Work area: Ledelse & Planlægning

Period: januar 2014 - april 2015

2010 - 2014

CRM & Digital Marketing Practice Lead

Accenture

Head of the CRM Practice and Member of the Senior Management team of Accenture Management Consulting and Accenture Interactive in Denmark. Managed and leading the growth of the consulting practice.

Leading Sales & Marketing Excellence projects in large and international companies, including:

GN Resound: Digital Strategy & eCommerce Business Case

VW (Semler Gruppen): CRM Strategy - Customer Experience & Loyalty Management

TDC: Digital Marketing & Social Media Management

Carlsberg: Social Media Business Case, Optimization of Sales & Marketing Operations

- Maersk Drilling: CRM strategy & Process & Application Implementation

Work area: Ledelse & Planlægning

Period: marts 2010 - januar 2014

My skills and abilities

Skills

complex project & cxo relationship selling crm strategy & solutions customer value driven journey management digital marketing digital transformation innovation & business development marketing operating model omnichannel strategy sales excellence (value & insight based selling)

Skills at working proficiency

none specified

My preferences

Job type

any

Work areas

any

Location

any