Marketing Automation Specialist

Warsaw,

Marketing Automation Specialist
The Opportunity

We’re seeking a Marketing Technology/Automation Specialist to work closely with our marketing and lead generation teams, driving impactful lead nurturing campaigns through marketing automation and Salesforce. You'll play a key role in optimizing customer journeys, enhancing marketing automation, and integrating new systems in emerging markets.

Day-to-Day Responsibilities

• Collaborate on lead nurturing campaigns, guiding the customer journey with optimized automation and dialogue processes.
• Co-develop the Salesforce roadmap for the merchant services team, translating business needs into actionable steps.
• Lead new Salesforce and automation implementations in SMB markets, optimizing campaigns for revenue growth and improved customer experience.
• Support and train regional teams, ensuring a smooth transition to new automated marketing processes.
• Drive pipeline lead generation and enhance campaign performance with data-driven A/B testing.
• Manage data projects like segmentation, lead imports, and data cleaning to support targeted campaigns.
• Build and optimize Salesforce reports and dashboards for full-cycle tracking.

Who Are We Looking For:

We look for big thinkers. People who can drive positive change, step up and show what’s next – people with passion, can-do attitude and a hunger to learn and grow. In practice this means:

You’re an enthusiastic, tech-savvy marketing professional with a proactive approach and a passion for driving results. Here’s what we’re looking for:

• 4+ years’ experience in marketing automation or CRM, with expertise in Pardot and Marketo (Pardot Consultant or Specialist Certification preferred).
• Strong skills in Salesforce (Sales Cloud), with a knack for building insightful reports and dashboards.
• A detail-oriented, analytical thinker with strong project management skills.
• Excellent communicator with the ability to thrive in a fast-paced, matrixed environment.

If you’re ready to bring your expertise to a collaborative team and shape our approach to marketing technology, we’d love to hear from you!

Perks & Benefits

• Private medical & life insurance
• MyBenefit Platform
• Holiday allowance
• Referral program
• Public transportation allowance
• Meal allowance
• Annual bonus

Shape the evolution
We are on an exciting journey towards the next frontiers of payment technology, and we look for big thinkers, people with passion, can-do attitude and a hunger to learn and grow. Here you’ll work with ambitious colleagues from around the world, take on unique challenges as a team, and make a real impact on society. With an empowering culture, strong technology and extensive training opportunities, we help you accelerate your career - wherever you decide to go. Join our global team of 18,000 innovators and shape a tomorrow that is yours to own.

Learn more about life at Worldline at jobs.worldline.com

We are proud to be an Equal Opportunity employer. We do not discriminate based on race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as an individual with a disability, or any applicable legally protected characteristics.

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