PR Event Manager, Global Marketing

Pandora A/S


Created: 14-02-2020

Deadline: 13-03-2020

Category: Marketing

Location: Copenhagen, Denmark

Do you have a passion for PR Events, Consumer Experiences and Brand work? And do you want to be part of the world’s leading jewellery company while putting your broad understanding of the fashion and lifestyle industry as well as consumer trends into use? If yes, then we might have an exciting opportunity for you!

Job description and areas of responsibility:
We are looking for an experienced PR Event Manager to support in leading PR & Event strategy and activation. As PR Manager, you will work alongside and support the Global PR Director in developing and driving the planning, creation and activation of all PR campaigns globally and in local markets. The role includes direct responsibilities for managing market communications and cross functional integrated planning.

As PR Event Manager, you will lead the development of the global PR Event Briefs & Guidelines, including Consumer Experiences and Influencer events, focusing on creativity, brand, integrated planning, activation and evaluation, which is part of the overall global marketing campaigns.

Furthermore, you will:

  • Be fully responsible for leading the execution of global PR Events and/or Influencer and Consumer Experiences – including project management of all external and internal stakeholders involved
  • Own the process of gathering all regional and local market events and experiences, in order to keep global alignment, local relevance - and also share great ideas and best practice
  • Partner and collaborate with multiple internal functions, including social, digital, retail, design, CRM and media team – as well as product and design teams – to ensure all activity is aligned
  • Support in all PR listening tools, setting the KPIs and objectives to ensure we can evaluate the value of our influencer investment and ROI
  • Coordinate recaps and evaluation reports, identifying and sharing key learnings, analytics, delivery against KPIs and best practice sharing across all markets
  • Maintain an in-depth knowledge of industry trends and the media landscape, focusing on the digital and social sphere, and how our target audience groups are reacting and interacting within

Your new team:
Pandora is a company with a big heart that takes great pride in treating our people well. You will be part of a creative company in an exciting business area and work in an international hub of can-do spirited, passionate and performance-driven people. We are a busy Global PR & Influencer Team of 5 people, who work closely together, care about and support each other, plus appreciate an informal and humorous tone. You will report directly to the Global PR Director in Global Group Marketing.

What is needed to succeed:
To succeed as PR Event Manager, we imagine that you have a degree in PR, Communications, Marketing or a related field. Adding to that, you also have excellent interpersonal skills as well as strong communication and project management skills.

Further, we also envision that you have and can demonstrate:

  • Minimum 5 years of industry and/or relevant work experience in the field of PR / Marketing / Event management, including minimum 2 years of experience in leading international events for global brands
  • Experience in campaign development and execution at an international level
  • A journalistic mind and professional understanding of an ever-changing media landscape
  • Ability to collaborate and manage platforms and tools used by multiple functions
  • Proficiency in Microsoft Office applications (Excel, PowerPoint, Word and Outlook)

Something about you:
You might be the person we are looking for if you are a proven innovator who brings creative and innovative ideas to the table. Your work style is structured and you are able to keep the great overview over different projects and tasks. You are outgoing, energetic with a positive mind-set and you are flexible in terms of assignments and workload when required.

Additional information:
Application deadline: March 13, 2020

Expected start date: As soon as possible.

This role is based in the Pandora Global Office in Copenhagen, Denmark. Candidates should be willing to travel minimum 20 days a year to key markets for PR events, consumer experiences, influencer activations and meetings with external partners.

Did we get your attention?
We hope you got all your questions answered and feel confident applying for this position, however if you have more questions regarding the position, please contact:

Beth Butda
Recruiter, Global Office HR
+45 27 88 90 62

If you see yourself in the position and would like to become a part of Pandora’s future PLEASE CLICK HERE TO APPLY. We look forward to hearing from you!

We process applications on a continuous basis, which is why we encourage you to send your application as soon as possible. You can also read more about Pandora on our corporate site

Icing on the cake
You will be working out of our beautiful Head Office in Copenhagen V, established in 2016 and designed to unite and inspire our teams. Besides our beautiful interior design we are also proud of our LEED Gold Certification for Energy and Environmental Design. This means that we use as few natural resources as possible and that we use them with respect. The result is a professional and dynamic space that is unique, comfortable and inspirational – and delivers a true Pandora experience to anyone who works here or comes to visit.

About Pandora
Pandora designs, manufactures and markets hand-finished and contemporary jewellery made from high-quality materials at affordable prices. Pandora jewellery is sold in more than 100 countries on six continents through more than 7,500 points of sale, including more than 2,700 concept stores.

Founded in 1982 and headquartered in Copenhagen, Denmark, Pandora employs more than 26,000 people worldwide of whom more than 11,500 are located in Thailand, where the Company manufactures its jewellery. PANDORA is publicly listed on the Nasdaq Copenhagen stock exchange in Denmark. In 2018, Pandora’s total revenue was DKK 22.8 billion (approximately EUR 3.1 billion).

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