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Director, Strategy & Digital Partnerships

LEGO Koncernen

  • Location
    • - Danmark, Billund, Syddanmark
  • Job ID DK9596
  • Category
    • - Forretningsledelse
  • Language EN

Would you like to help us connect with more children at one of the most loved brands?
We are looking for a proven ‘leader with vision’ and strategist within the digital and commercial space who demonstrates a track-record of success into a diverse set of internal and external international board level partners.Someone with experience working either directly or through consultancy into the leisure/ theme park sector would be exciting to us. Could this be your next role?

The role would be to join our Merlin Partnerships Team where would want to see integrity, drive, passion and ultimately successful delivery. In will return we will provide senior level exposure across the business and its partners.

If you would love to work within a collaborative and encouraging, future thinking employer where you are empowered to be creative and drive performance and your own development then apply.

Please be aware we look to offer a competitive employee benefits package and bonus potential

Key Accountabilities
• Develop and execute the strategy to connect the Merlin/ LEGOLAND and LEGO digital ecosystems
• Lead collaboration globally across both the partner organisations and our group to deliver improved branded experiences and commercial performance
• Define and drive new strategic initiatives that deliver mutual value creation for Merlin and our business
• Build board ready materials for Kirkbi, Merlin and LEGO executives to secure agreement to joint critical initiatives
• Partner with legal teams to develop contracts, commercial agreements, and criteria for future governance
• Guide the strategic direction and talent development of the Merlin Partnership department being a valued member of the leadership team

Play your part in our team succeeding
Located within the Products and Marketing Development area, the team owns the strategic partnership and the relationships that go with it

Merlin Entertainments Group is the second largest theme park operator in the world; number 1 in Europe, with 100+ attractions worldwide reaching more than 60 million guests annually. The group owns and operates 8 LEGOLAND Parks, 23 indoor LEGOLAND Discovery Centre’s, 6 LEGOLAND Hotels and 3 LEGOLAND Water Parks with a high ambition to increase the global footprint year on year.

Do you have what it takes?
• Bachelor’s degree is required, Master’s degree in relevant area is preferred
• In-depth working experience in a business related field (with strong preference for consulting/ strategy/ digital roles)
• High degree of personal integrity
• Able to work effectively both autonomously and as part of a team
• Proven track record navigating a sophisticated stakeholder network and communicate effectively across different cultures, roles and levels of seniority
• Outstanding results orientation
• Ability to travel 1-2 times per month as the role requires engagement with a global business
• Proficiency in English both written and spoken
• Understanding or interest/ passion in the theme parks/ leisure industry would be beneficial for this role
• Previous project management experience and toolkits would be advantageous
• LEGO brand knowledge/experience would be nice to see

Join the global LEGO® family
The LEGO Group is proud to be an equal opportunity and an affirmative action employer. We are committed to equal employment opportunity regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.

We support our employees in being there for the moments that matter in life and celebrate families of all kinds, the loved ones that make us who we are. Being part of the LEGO Group also means taking part in our annual Play Day, playing a part in building a sustainable future and continuing our mission to “inspire and develop the builders of tomorrow.”

Build your career brick by brick at The LEGO Group
Bringing it to life
Work with LEGOLAND as the ultimate physical manifestation of our awesome brand to deliver phenomenal experiences that will thrill and engage millions of children and families across the world.


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LEGO Koncernen - hurtigt overblik

LEGO Koncernen
LEGO Koncernen
LEGO Koncernen er en privatejet, familieejet virksomhed med hovedsæde i Billund og globale kontorer i Enfield i USA, London i Storbritannien, Shanghai i Kina og Singapore. Virksomheden blev grundlagt i 1932 af Ole Kirk Kristiansen og med den ikoniske LEGO® klods er virksomheden en af verdens førende producenter af legemateriale.

Aastvej 1
7190 Billund
Logo: LEGO Koncernen
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