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Manager, B2B Digital Customer Engagement

LEGO Koncernen



  • Location
    • - Danmark, Billund, Syddanmark
  • Job ID DK9777
  • Category
    • - Ukendt
  • Language EN

Do you want to play an instrumental role in designing and delivering the digital experience for our B2B customers within one of the most loved kids brands in the world, the LEGO Group?
Step into an unique opportunity as a product driver by bringing your digital expertise to play and help craft our B2B customer engagement and service capabilities.

Core Responsibilities
• Lead the roll-out of the B2B web shop and new digital services to our markets and customers, ensuring that both digital and commercial elements are in place and tested.
• Support the Product Owner to set a clear direction for the digital customer engagement area, defining the short to mid-term roadmap.
• Act as a global subject matter authority for our markets and key partners. Use your commercial knowledge to enable how we as a sales organisation engage digitally with our customers.
• Lead the continued advancement of our platforms by identifying development opportunities, collecting business requirements and turning these into strong user stories for the product team.
• Be the primary link between local B2B e-commerce manager and IT, articulating short to medium term business requirements for improving the B2B e-commerce platform to better accommodate market and customer requirements.
• Build our analytical capabilities and share insights with the organization to drive revenue and efficiencies with our customers.
• Train new local e-commerce shop managers in how to operate the B2B web shop – e.g. catalogue management, user creation, product recommendations and content development.
• Share best practice, conduct workshops, drive our change management agenda and send out communication to lead our digital transformation of our customer engagement.

Play your part in our team succeeding
We are looking for a diligent, commercial and tech-savvy manager who is ready to take the operational ownership of our new B2B e-commerce applications.

As our global B2B e-commerce manager you are going to be the day-to-day lead ensuring the continued operation of the B2B web shop. You will act as the primary point of contact between our local B2B e-commerce managers in the markets who are responsible for operating the web shop, and IT who will support you on technical requests.

Together with the Product Owner you set direction for future improvements on the platform to helping us to better utilize B2B e-commerce in efficiently servicing our customers.

Your first assignment will be to mature our B2B web shop further, share best practice across B2B and D2C, and to establish a componentized retailer engagement hub. You will be driving the development together with the global product team, that has participation from different functional areas, regions and external consultants.

Do you have what it takes?
• Bachelor/Master’s degree in Business Administration, Marketing, Economics, Information Systems, or E-business.
• 1-5 years of experience, preferable from the CPG industry, working in a global organization.
• Experience from sales, e-commerce, key account management or from a business analyst function. An alternative and relevant career path could be candidates from the IT/Management Consultancy area.
• Experience from working in IT and/or business transformation projects will be an advantage.
• Strong communicator and collaborator, with a structured and detailed approach. You are pro-active and get energy from enabling others.
• Commercial approach – needs to understand and speak the sales and marketing language including a profound understanding of relevant disciplines like customer service, sales operation, field sales management, merchandising and key account management).
• 10-30 international travel days should be expected.
• Collaborative and communicative – in a multi-cultural and multi-functional environment.
• Knowledge and experience with agile project management methodology is an advantage.
• Analytical along with a good understanding of IT from a business side - e.g. working with larger ERP solutions like SAP, Microsoft Office package (especially Excel), and e-commerce tools.
• Experience with operating a sales/CRM solution through e.g. gathering and maturing business requirements and managing sprint developments together with IT.
• Advanced English - both written and verbal.

Join the global LEGO® family
Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

The LEGO Group is proud to be an equal opportunity and an affirmative action employer. We are committed to equal employment opportunity regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.

We support our employees in being there for the moments that matter in life and celebrate families of all kinds, the loved ones that make us who we are. Being part of the LEGO Group also means taking part in our annual Play Day, playing a part in building a sustainable future and continuing our mission to “inspire and develop the builders of tomorrow.”

#LI-JN2

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LEGO Koncernen - hurtigt overblik


LEGO Koncernen
LEGO Koncernen
LEGO Koncernen er en privatejet, familieejet virksomhed med hovedsæde i Billund og globale kontorer i Enfield i USA, London i Storbritannien, Shanghai i Kina og Singapore. Virksomheden blev grundlagt i 1932 af Ole Kirk Kristiansen og med den ikoniske LEGO® klods er virksomheden en af verdens førende producenter af legemateriale.

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Aastvej 1
7190 Billund
Logo: LEGO Koncernen
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