An unsolicited application is a result of research and networking, enabling you to demonstrate how you fulfill a need within the company. Here are tips for crafting the application that could be the final step in the process. Here's how you start:
- Search for old job postings from the company
This can give you a good sense of what the company is generally looking for and what they desire in positions similar to the one you'd like to fill. - Write your own job posting
Literally, it can be helpful to start with the needs you've identified and write a posting asking for the employee you envision yourself being. - Explain why you want to be part of the workplace
You need to show that you're motivated and know a lot about the place you're applying to - and have a clear idea of what you can do for them. - Build flexibility into the application
Write that you'd love to meet for an informal coffee or are interested in an internship, if possible, as part of your studies or job search process. - Show that you're worth meeting in person
The application is your chance to signal to the reader that you could be interesting to meet for a personal conversation. - Follow up as promised
It's a good idea to prepare for the phone call carefully when you subsequently call the company. Try to avoid the contact making a decision over the phone without having had a personal meeting.
What Should It Look Like?
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Company Name and Contact Person
Address your application to a specific individual - preferably the person responsible for hiring you, if known. -
Heading
Give your application a catchy headline. This makes it easier for the employer to remember you - and your message. -
Why You
Briefly and precisely explain why you're applying for a job with them. What motivates you, and why have you chosen this particular company? -
What You Offer
Briefly describe what you can offer in terms of filling a potential job with them. -
Addressing Requirements
Focus on the needs you believe the company has and match them with your professional competencies. -
About Yourself
Write briefly about yourself and your personal competencies so your reader also gets an insight into who you are as a person. -
Conclusion
At the end of the application, demonstrate that you're interested in the next steps and that you'll actively follow through with your unsolicited application - possibly with a follow-up email or a coffee meeting. -
Remember..!
Signature, name, and reference to any attached documents. -
Proofread
Surprisingly, many applications contain careless errors. It sends a signal to the employer that you haven't spent much time on the application.
