Marketing Communication Manager

Marketing Communication Manager

Overview
The eID Solutions business, comprising over 200 colleagues, is at the forefront of creating secure identity solutions and new innovative services of tomorrow leveraging modern technology. Our state-of-the-art solutions empower both private and public sectors to deliver fast, secure, and compliant digital services to their users. We are the trusted supplier of the Danish national ID infrastructures MitID and NemLog-in and we are currently expanding internationally through strategic relationships with banks, merchants and the public sector. Together we transform the way people identify. eID Solutions is part of the Nets Nexi Group. From 1 November 2024, eID Solutions will be part of IN Groupe, a key player in identity and trust solutions for global exchanges.

About your future role
As the Marketing Communication Manager you will be responsible to drive key marketing initiatives and campaigns designed to improving our customer journey and lead generation to support our revenue growth. You will be a continuous source of ideas, innovations, and inspiration. You will be relentless in building the understanding of your market with a global mindset.

The Marketing Communication Manager will work closely across function departments including Sales, Product Management, Customer Group as well as the global teams at IN Groupe.

Working location will be in our new offices in Virum, Teknikerbyen 5, 2830 Virum
Your key responsibilities in this role will be:

• Manage marketing and communication activities to ensure maximum lead generation activities to drive the growth of the company’s products and solutions.
• Manage and execute Search Engine Marketing, Social Media Marketing, newsletters, events, webinars, advertisements, and PR.
• Analyse, understand, interpret, and share industry research, competitive intelligence, customer data, and market insights, to form compelling and differentiated Account Based Marketing plans.
• Cascade communications and provide education of marketing plans with sales and align to develop effective campaigns in line with the overall Go To Market strategy.
• Drive internal communication to secure high employee engagement through but not limited to Teams channels, newsletters and all-staff meetings.

What makes you the best person for this job?
As you read about the role, are you eager to learn more? If so, review the qualifications that fit you for the position. Remember, beyond your skills and experience, it's your potential that sets you up for success in your daily tasks.

Qualifications needed to be successful in this role:

• A relevant degree or equivalent experience in a similar role with a strong track-record of Marketing is preferred.
• Previous experience of working within a technical B2B company would be helpful.
• Operating with a customer first mentality
• The ability to draw accurate conclusions, and communicate key messages succinctly.
• Strong planning and organisation skills – with an ability to appropriately re-prioritise and change as required to meet deadlines
• Strong verbal communication and presentation skills
• Communicate effectively and build strong relationships at all levels
• Established self-starter with the ability to drive task completion, resolve questions and concerns, and pro-actively offer improvements to work processes or tools
• Skilled in writing and editing content with an attention to detail
• Ability to work independently and as part of a team – important as you will work with peers remotely in an international team

Apply now!
If this opportunity resonates with you, we'd love to hear from you!

Please apply at your earliest convenience. We'll be reviewing applications continuously and closing the position once we've found the right fit. We are committed to creating a diverse culture where talents from all walks of life can feel like they truly belong.

By exploring this job opening, you're one step closer to joining us. We're excited to learn more about you!

Work location
Denmark