Head of Creative & Content Hub DK - Copenhagen

About the job
At 3Shape, customers are at the heart of everything we do. Within our dynamic Global Marketing team, we seek a strategic and experienced Head of our newly established Creative & Content Hub to being part of bringing it together and to lead the integration of creativity, content, and design.

In this role, you will be responsible for delivering impactful creativity and content tailored to diverse audiences while ensuring operational excellence. You will play a pivotal role in advancing the 3Shape brands, developing creative strategies, and driving long-term value creation through innovative concepts, campaigns and content.

As a key leader in our marketing strategy, you will ensure that content is cohesive across all customer-facing interactions, aligns with 3Shape’s mission, resonates with our audience, and drives measurable business results.

Key Responsibilities
Leadership & Collaboration:

• Build, lead, and inspire a high-performing team of content creators and designers across Denmark and Ukraine, fostering collaboration and innovation while supporting team development through coaching, training, and fostering professional growth
• Be a core member of the global marketing leadership team, fostering close collaboration to drive shared objectives and achieve joint targets

• Build and maintain strong relationships with stakeholders across 3Shape and third-party partners, including external agencies and freelancers. Ensure clear communication, expectations, and feedback loops to achieve effective content delivery.

Content Strategy & Creation:

• Develop and execute a cohesive content strategy and plan aligned with 3Shape’s business objectives to enhance the brand and drive customer engagement
• Oversee the production of high-quality, compelling, and modular content across all channels to support customer journeys and business goals, ensuring reusability across regions, languages, and platforms
• Partner with rest of Global Marketing, Product Management, Regional teams and other 3Shape teams to ensure content meets strategic priorities and delivers measurable business value.

Creative Leadership:

• Lead the creative strategy, vision, and execution to ensure long-term value creation through impactful campaigns and content
• Be the strategist and planner of innovative, creative concepts and campaigns for major initiatives, such as events, product launches, customer lifecycle and wider 3Shape
• Drive the initiatives of creative concepts that enable continuous content creation and refreshes, extending the lifespan and efficiency of concepts across 3Shape (e.g. Academy, Social Media etc.)
• Ensure the communication platform and CVI (Corporate Visual Identity) are optimised for consistent and efficient content creation across the organisation.

Operational Setup & Efficiency:

• Build an operational setup, frameworks and ways of working that balance flexibility and agility while maintaining high-quality content production that aligns with business priorities and enables efficient delivery
• Continuously improve workflows and tools to enhance efficiency and team performance.

We are looking for someone who:

• At least 8 years of in-house or agency experience in a senior creative, strategic planner or digital marketing role, preferably within the healthcare or medical device sector
• Expertise in creative strategy, development and content strategy development and execution across multiple channels, including digital (social media, website, email), print, and advertising
• Proven leadership experience with at least 5 years of strong leadership skills to motivate and manage global/multicultural teams of creative professionals on-premise and remote
• Demonstrated ability to collaborate with diverse stakeholders across multiple departments, including Global Marketing, Product Management, and Regional teams. Proven experience balancing competing priorities, aligning interests, and effectively communicating complex strategies to ensure buy-in and shared vision
• Demonstrated ability to manage multiple projects and budgets, delivering quality results on time and within scope.

Join us in shaping a company culture that makes Monday mornings worth it.
We are an exciting, visionary, and international place to work. But most of all, we are a diverse group of over 50 different nationalities who all contribute to an awesome company culture. We partake in social clubs, monthly Friday and various in-team activities as well. If that’s not enough, then add on:

• An attractive healthcare package to keep you fit and well
• Breakfast every day, and a delicious and healthy lunch cooked by our private chefs
• Good work/life balance e.g., work from home policy for up to 2 days per week
• A joint purpose: to enable dentists to provide superior dental care to every patient, every time.

Staying true to our values and DEI efforts, we encourage all relevant applicants to apply, and we ask you NOT to add any photos or sensitive information (age, marital status, nationality) during the application process.

We encourage all relevant applicants to apply. We are committed to celebrating human diversity, and we trust that the best way to reach outstanding business results, is by welcoming diverse people into our community.

About us
3Shape started with a simple idea - to make 3D scanning better. First, we applied it to the hearing industry, then we succeeded in dentistry. Twenty years later, 3Shape has 2,000+ employees globally. With the help of dental professionals and amazing colleagues we’re creating award-winning scanning and CAD/CAM solutions to change dentistry together! Together, we contribute to a better world. Experience the everyday #lifeat3Shape across the globe on LinkedIn.

Locations
DK - Copenhagen

Employment level
Professionals

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