Corporate Brand Manager to ambitious, growing pharma company

Do you want to lead the corporate branding of an ambitious, global pharmaceutical company? Are you experienced in developing a consistent brand identity externally and in strengthening the brand awareness internally, ensuring it reflects our ambitious aspirations? Then join us in making a difference for people with allergy.
At ALK, we have been pioneers in allergy solutions for over 100 years. We strive to be the world leader in this field and help many more people with allergies. If the idea of developing the corporate brand and contributing to this strong purpose excites you, we look forward to welcoming you to an ambitious, innovative and growing company with a global presence.

The position
You will become part of a small team that works dedicatedly with corporate communications, public relations and corporate branding. As part of our efforts, evolving the ALK brand and the awareness around the company is increasingly important.

The role of corporate brand manager is a newly created position. By having a dedicated corporate brand manager, we wish to elevate our brand’s presence and perception. A focused and strategic approach to brand management is essential in attracting and retaining employees and other important stakeholders, and you must have a strong eye and passion for design, with great attention to detail. You will report to the Director of Corporate Communications & Branding and will be working out of Hørsholm, Denmark.

We are driven by a high level of professionalism, an open-minded approach and a can-do attitude, both in our team and towards our stakeholders. We are focused on continuously measuring and analysing our communication and brand efforts and to have fun while we do it.

Your main areas of responsibility

• Develop, implement and oversee the corporate brand strategy.
• Update the Corporate Visual Identity (CVI) according to strategy, ensuring consistency in design elements such as logos, colour schemes, typography, imagery and other visual assets.
• Ensure alignment of the mother brand, ALK, with our product brands and facilitate a cohesive brand identity across the brand house.
• Manage the brand's positioning, messaging and consistency across all channels to align with the company's values and objectives.
• Establish guidelines for the use of visual elements to create a cohesive and recognisable brand representation across all platforms and channels.
• Serve as a branding advisor to the organisation, providing guidance and expertise on corporate branding questions and initiatives.
• Monitor and analyse the corporate brand to assess its performance, perception and impact to ensure it aligns with the strategic goals.
• Arrange video and photo shoot sessions and update and maintain our video and photo library.

Your background
You have excellent branding skills and are a good collaborator. You are experienced in rebranding projects and know how to elevate a corporate brand, use it in a strategic context and interlink it cohesively with a corporate purpose and the product brands in a brand house.

In addition, we expect you to bring

• A relevant master's degree in visual communication, brand management or design thinking.
• 5+ years of experience in corporate branding, preferably in an international and corporate setting.
• Extensive experience of strategising and designing branding for primarily digital platforms.
• Experience in measuring brand performance through different tools, scores and analysis.
• A proven track-record of leading rebranding projects and deliver on time and within budget.
• Strong interpersonal skills, high drive and can-do attitude. You are proactive and structured.
• Fluency in written and spoken English.
• A Danish work permit is a prerequisite.

What we offer
We offer a dynamic and flexible work environment with inspiring and challenging tasks in an international setting where we all work towards the goal of helping many more people living with allergies. The results of your work will be visible internally and externally, and you will have a great opportunity to influence and challenge status quo.

Our company is characterised by having a global and collaborative mindset and a flat structure that gives you the opportunity to be close to the decision-making processes and develop both your personal and professional competencies.

ALK is a global company with production sites in Denmark, France, Spain and the United States and employs around 2,800 people around the globe. Our headquarters is based in Hørsholm, north of Copenhagen which will also be your base with the possibility of working from home two days per week.

Contact
For further information about the position, please contact Maiken Riise Andersen at maikenriise.andersen@alk.net.

Apply
Apply by attaching your CV and a short letter of motivation, no later than 5 May 2025.

We commit to an inclusive recruitment process and equality of opportunity for our job applicants. Hence, we prefer that you do not add your photo to your application documents. We evaluate applications and call for interviews on an ongoing basis, so don't wait to apply.

We look forward to hearing from you!