Sales Executive

Ansøgningsfrist: 30-01-2026
On behalf of our client, LAPP Denmark, we are seeking a proactive and relationship-oriented Sales Executive to join the Danish sales team in Greve. In this role, you will be responsible for managing and developing a defined customer portfolio, focusing on building long-term partnerships and identifying new business opportunities. This is an excellent opportunity to become part of a strong, family-owned company that values trust, collaboration, and professional growth, and where you will play a key role in driving continued success in the Danish market. Focus on this position will be on customer satisfaction, increasing sales of existing customers, and supporting customers during the ordering and delivery process.

Reporting directly to the Country and Sales Manager in Denmark, you will play an active role in supporting and expanding LAPP’s customer base through structured follow-up, collaboration, and value-driven sales initiatives.

Your responsibilities and tasks in the role can be summarized as:

• Develop and implement account plans to grow the business within the assigned district and customer portfolio
• Understand customers’ key needs and requirements
• Develop and nurture relationships with key decision-makers
• Ensure that the sales and opportunity funnel is in line with the sales targets
• Act as a supporting and trusted advisor for existing customers
• Identify opportunities to expand share of wallet by introducing additional products or services (cross-selling)
• Negotiate and close deals
• Represent the company at customer events and conferences
• Maintain customer information and data in CRM systems

Motivated sales profile with technical flair

You have a solid background in sales, ideally with 3–7 years of experience and a proven ability to build lasting customer relationships. You bring curiosity and a natural technical flair, enabling you to understand customer needs and translate them into effective solutions. You work confidently with CRM systems and use data to plan and follow up on your activities. Experience with solution-oriented sales and an interest in new products and technologies will help you succeed in this role. Industry knowledge is an advantage, but not a requirement. A background in IT or tech-related sales is also considered relevant experience.

To be successful in the position, it is required that you are fluent in both written and spoken Danish and demonstrate professional proficiency in English. Additionally, knowledge of Swedish is considered an advantage.

Customer-focused with a proactive mindset

On a personal level, we imagine that you possess strong sales skills with a passion for both driving sales and maintaining long-term client relationships. It is essential that you have a proactive approach to managing customer needs and identifying new opportunities, as well as it is highly valued that you have a strong willingness to learn and continuously develop professionally. We consider the right attitude and motivation to succeed to be just as important as experience, and if you show a drive to grow and excel in the position you will be considered a great fit for the role.

About LAPP

LAPP Miltronic combines one of the market’s widest ranges of cables, specialty cables, cable accessories, electrical components, enclosures, and automation products with extensive technical expertise and tailored advice. Founded in 1965, LAPP Miltronic is now a wholly owned subsidiary of the German LAPP Group and serves as the sales company for the Swedish and Danish markets. The company’s head office is located in Nyköping, Sweden, where it also operates a warehouse, logistics center, and production unit.

The Danish market is supported by a local office in Greve, south of Copenhagen. LAPP Miltronic employs 90 people and generates an annual turnover of 540 million SEK, continuing to deliver innovative solutions across the region. Engaged in the leading and most innovative industries: Industrial communication, Intralogistics, train, e-mobility, machinery and plant engineering, renewable energy, battery, robotics, food & beverage.

Learn more: https://www.lapp.com/dk

Apply for the position

You apply for the position by following the link “Søg stillingen” and submitting your CV. Applicants will be assessed on an ongoing basis. MINDWEISS is handling the recruitment process on behalf of LAPP. We value your skills, qualifications and ambitions – this is why we encourage you to exclude year, picture, nationality and marital status in your CV.

Søg stilling

jobid: 144022

Ansøgningsfrist
30-01-2026

Firma