Experienced senior commercial executive with global mindset and successful track record from foreign international corporations (from 40 to 25.000 employees) and living 17 years abroad. 22 years´ B2B and B2C marketing, business development and sales experience across Europe, Asia and Latin & North America.

international ledelse international marketing business development managing director EVP marketing CEO direktør director CXO salgsledelse global international business-to-business B2B vækst growth  

Updated 18. marts 2019
My education
2003 - 2003

MBA

Anden uddannelsesinstitution i udlandet

IMD Business School full time MBA
Educational area: Marketing & Business
Period: januar 2003 - november 2003
1990 - 1995

Cand.merc.int.

Handelshøjskolen, Aarhus Universitet (ASB)

Educational area: Marketing & Business
Period: august 1990 - juni 1995
My work experience
2009 - now

Chairman of the Board

Gloden Ltd

Sport, Health & Beauty
Work area: Topledelse
Period: september 2009 - now
2009 - 2017

CEO & Partner

Priess Ettema Ning AG

Manufacturing, sales and marketing of designer jewellery
• Co-founded the company and lead development from start-up to be one of the leading designer jewellery companies in major European markets - 30% CAGR
• Developed the brand identity and co-developed the value proposition and product range
• Developed marketing strategy, sat-up sales & distribution system and identified and drove network of agents in all European markets
Work area: Topledelse
Period: januar 2009 - december 2017
2007 - 2008

Vice President Marketing - Member of Management Team

HILTI Corporation Switzerland

Sales and marketing of power tools to the Swiss construction industry

• Led Swiss HILTI marketing organisation with responsibility for Marketing, Strategic Marketing, Communication, Trade and Product Strategy, Logistics & Planning and Technical Support Departments
• Led global transformation of new pricing system and all new product introductions
• Identified and implemented new key account strategy leading to 30% increase in sales to large construction companies
Work area: Topledelse
Period: oktober 2007 - november 2008
2004 - 2007

Marketing Director Business Unit Diamond – Member of Management Team

HILTI Corporation

Manufacturing and sales of power tools to the global construction industry

• Directed global Marketing Department with responsibility for marketing, sales, pricing, business development and commercial side of product development of the business unit
• Drove growth through customer-centric product innovation and product customization
• Developed and implemented strategy with clear priorities to achieve highest growth within HILTI and set aggressive growth targets for strategic period till 2015
• Identified and led acquisition of Indian company incl. setting up new supply and distribution base for Asia and Latin America
• Targeted growth in North America by changing focus in product development and developed acquisition strategy
Work area: Topledelse
Period: januar 2004 - september 2007
2001 - 2002

Sales Director Region North - Head of Division

NKT Cables A/S

Manufacturing and sales of power cables for electricity distribution and transmission

• Directed Domestic & Export Sales, Project Management, Design, Engineering, Technical Marketing and Administration Departments
• Turned division around by empowering middle management resulting in a 10% increase in domestic market share
• Grew project business by focussing on value added activities, redesigning products and optimising production leading to a 20% increase in profits
• Developed and implemented export strategy achieving tripling of export sales
Work area: Topledelse
Period: maj 2001 - december 2002
2000 - 2001

Sales Director Asia

NKT Cables A/S

Sales, marketing and business development of high voltage submarine cable
solutions in Asia

• Led cross-cultural sales and marketing team responsible for Southeast Asia, China and India
• Negotiated largest submarine cable turnkey project in China, enabling breakthrough into the Chinese market
• Negotiated Small Island Electrification Project of seven islands in Thailand
Work area: Salg
Period: januar 2000 - maj 2001
1995 - 1999

Area Sales Manager, Business Developement Manager, Marketing Manager

NKT Cables A/S

Various commercial positions
Work area: Salg
Period: juni 1995 - december 1999
My skills and abilities
Skills
branding business development customer centricity forretningsudvikling international ledelse international marketing kundefokus kundefokuseret produktinnovation salgsledelse strategi strategiudvikling team motivation transformation
Skills at working proficiency
dansk engelsk tysk
My preferences
Job type
Fuldtidsjob
Work areas
Topledelse
Location
Nordsjælland Storkøbenhavn Sydsjælland & Øer Udlandet (Sverige) Vestsjælland Øresundsregionen Østsjælland
Contact me!