Profile #6405

Jeg arbejder p.t. som Head of Marketing Automation Consulting hos et CRM og Marketing Automation hus, men har 18 års erfaring både fra bureau-siden, som marketing manager og fra marketing consulting.
I mit nuværende job ligger mine daglige opgaver primært indenfor consulting, hvor jeg rådgiver kunder samt udfører og leder diverse projekter for dem: CRM implementering, implementering af MA systemer, integration mellem CRM og MA, event systemer, online supportdesk etc. Jeg arbejder en del med kampagne optimering, design og Customer Journey Management), opsætning af rapportering etc. Jeg bidrager desuden med hands-on implementering: konfigurerer CRM, MA og kampagneflows for kunder, samt hjælper dem med at lave kontaktplaner, dynamisk mikro-segmentering, permissionstrategi, opsætte rapportering etc.

As a Senior Digital Specialist, my main focus remains on the analysis of customer requirements and subsequent configuration of CRM, MA and related systems - as well as the dataflows between them. This work lays the foundation for establishing customer centric, fully automated marketing campaign flows, to the benefit of both sales, marketing and the customers.

As a Senior CRM Consultant at 3C Consult, I mainly work with solutions which entail both Marketing Automation (Oracle Eloqua and a number of other systems) and CRM.

3C Consult is a well-established Danish CRM Consulting House, which has achived Gold Level Oracle partnership in both Siebel and Eloqua. 3C has also been providing strong Salesforce solutions mainly in Scandinavia since 2007. In today's marked most of our customers require a combined Marketing Automation-CRM solution, and 3C is able to offer a range of consulting services ranging from pure CRM solutions to CRM-Marketing Automation Integration, Event Management for CRM and MA, CRM and support systems, Marketing Automation campaign flows, e-Campaign optimizations, initial MA system configurations (Smart Starts) etc.

Metricq is a Microsoft House specializing in IT Infrastructure.
My own time at Metricq was brief, but very rewarding, as it always is to work with the best in the business.

As a Customer Success Manager it was my job to provide quantitative and qualitative feedback about the customer's business and their needs to the Increase product team and support team, with the aim of providing maximum benefit for the customer.
The position reuires a truly customer-centric perspective and also involves a high degree of responsability for Solution Designs and Quality Management.

Marketing automation consulting.