Social Media Manager - Parental Cover

Georg Jensen is a Danish design house renowned for its timeless Danish aesthetics, superior craftsmanship and visionary collaborations with leading artists and designers. Founded in Copenhagen in 1904 by master silversmith Georg Jensen, the company creates products ranging from jewellery, watches and homeware to silver hollowware and Christmas Collectables.
Are you poised to become an integral player in our mission to cultivate a community of innovators, tastemakers, and connoisseurs, enriching everyday experiences with iconic Danish designs?

Georg Jensen invites applications for a 1-year parental cover for the role of a global Social Media Manager. In this dynamic position, you will be executing on our newly developed global organic social media strategy, driving community expansion, and fortifying brand resonance across our diverse platforms. We are looking for someone with a strong knowledge of the social media landscape as well as someone with an analytical mindset and a creative eye. And if you know the ins and outs of luxury brands, it’s definitely a plus.

Based at our headquarters in Copenhagen, Denmark , this pivotal role entails further developing, implementing, and overseeing our global social media strategy, ensuring alignment with our overarching company and brand objectives. Besides executing and implementing the global social media strategy, you will also be responsible for monitoring and measuring the success of our campaigns and activations, content performance, as well as monthly KPI’s. You will also be responsible for building and maintaining a strong follower relationship through excellent community management.

Joining the Brand Marketing Team within our Georg Jensen Business Unit (BU), you will report directly to the Senior Manager, Brand Marketing. This full-time position offers flexibility in work arrangements, including options for both in-office and hybrid work.

WHAT YOU’LL DO AT GEORG JENSEN, a part of Fiskars Group

Responsibilities:

• Execute, implement and continuously refine our global social media strategy, aligning it closely with the overarching business objectives
• Strategically orchestrate the social media & editorial calendar, ensuring seamless integration with broader marketing initiatives across the organization
• Champion the social media process, collaborating closely with cross-functional teams to drive cohesive campaigns and initiatives
• Effectively communicate social media strategy, plans, and deliverables to key stakeholders at all levels, fostering alignment and buy-in across the organization
• Spearhead and maintain a robust framework for community management and engagement across all global social media channels, ensuring consistent brand voice and messaging
• Oversee the selection, onboarding, and management of social media agencies, where applicable, fostering productive partnerships and maximizing resources for optimal results
• Ensure adherence to global Social Media Policy guidelines in all regions
• Drive and act as point of contact for potential external content creators and other freelancers related to SoMe content development in close collaboration with brand and creative teams
• Conduct thorough KPI tracking and analysis, leveraging insights to inform strategic decision-making and refine tactics for enhanced performance and engagement

WHO YOU ARE

Personal Qualities:

• Consumer-centric mindset: prioritizing audience needs and preferences
• Growth mindset: continuously seeking out the latest insights and trends, and embracing a culture of innovation, experimentation and learning
• Creativity: You have a visual eye and possess a natural flair for creativity consistently generating innovative ideas and concepts to captivate audiences and differentiate our brand on social media platforms
• Analytical Skills: Your strong analytical acumen enables you to extract actionable insights from data, empowering data-driven decision-making and continuous optimization of social media strategies.
• Problem-Solving Skills: You thrive in dynamic environments, adeptly identifying challenges and devising strategic solutions to overcome obstacles, ensuring the seamless execution of social media initiatives
• Adaptability: You embrace change with resilience and flexibility, readily adapting strategies and tactics in response to shifting trends, algorithms, and market dynamics
• Attention to Detail: Your meticulous attention to detail ensures the delivery of high-quality, polished social media content and communications that reflect the essence of the Georg Jensen brand
• Team player: You have exceptional collaboration skills, enjoy working cross-functionally within an international setting
• In the know: You are native across all socials, naturally interested in knowing about, pursuing and truly understanding recent social media trends, possibilities, and technological developments to always keep at the forefront of your field

Experience & Knowledge:

• Min. 3-5 years of experience in a role with similar responsibilities
• Expertise in social media management, ideally within a global brand context
• Luxury or premium industry experience within interior design, fashion, jewellery or similar considered a big plus
• Genuine passion for social media, brand building, and compelling storytelling

Language Skills:

• Fluent in English, our working language
• Proficiency in Danish is advantageous

Education:
Minimum bachelor’s degree

START YOUR JOURNEY AT GEORG JENSEN, a part of Fiskars Group
We are eagerly awaiting your application. We review applications and invite to job interviews on a continuous basis, so please submit your CV in English already today! Don’t worry about a cover letter, your application is enough indication of your interest.

We are committed to protecting your personal data, so we only accept applications through our career website.

Georg Jensen is part of Fiskars Group, the global home of design-driven brands for indoor and outdoor living. Together, we enable enjoyable moments, powered by our strong brand passion, consumer focus and forward-looking drive to shape the classics of tomorrow – unified and driven by our common purpose: pioneering design to make the everyday extraordinary.
Read more: fiskarsgroup.com
Read more: georgjensen.com
Location: DK Frederiksberg Office GJ