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Group Media & SoMe Manager – GN Group

GN Store Nord A/S



Embark on a journey with us to illuminate our corporate stories across the world, within our acclaimed collective of advanced hearing, audio, video, and gaming solutions.

As the Group Media & SoMe Manager, you will drive the GN Group's external corporate media outreach and social media initiatives on a global scale, ensuring they bolster the company's strategic plan and daily business activities. In this capacity you will contribute to our purpose of Bringing People Closer.

The team you will be part of
At our global HQ, located in Ballerup, Denmark, you will join our Group Communication team and report directly to Vice President, Group Communication, Steen Frentz Laursen.

Group Communication is responsible for all internal communication, corporate brand, external corporate media, and social media.

We collaborate closely with colleagues in our business divisions, where product communication and PR is shaped for our core product brands - such as Jabra, ReSound, and SteelSeries– as well as with other corporate functions. Since you are spearheading our corporate media and social media outreach, you will be collaborating across the whole organization – incl. with our Executive Leadership Team.

Your contribution is appreciated, and you will:

  • Create and handle the GN Group´s external corporate level media and social media outreach program to support company strategy and daily business at a global level.
  • Work with Executive Management and Executive Leadership to coach and support them in media and social media relations.
  • Collaborate with the Investor Relations team in relation to financial media.
  • Initiate and carry out well-planned outreach efforts to elevate the GN Group's profile in harmony with established communication strategies of the corporation. Sell-in stories of interest to national and international media, collaborating with colleagues throughout the organization.
  • Plan and implement tactical campaigns, press visits, and media relations and capitalizing on topical, relevant opportunities in the national and international news agenda.
  • Act as the main point of contact for all media enquiries at the GN Group level; Cultivate and enhance collaborative working relationships with the media, including developing and managing relevant media contacts.
  • Cooperate with communication professionals in PR and social media to adhere to the company's media policies and facilitate the operation of the GN Group's Communication Network, incorporating the skills of earned PR and social media managers from each business segment.
  • Ensure that company spokespersons protect and promote the GN Group’s image in a proper, coordinated, and consistent manner – this includes implementing media training programs and ensuring that any colleagues involved in any media initiatives are well prepared and guided.
  • Build and maintain internal relationships across all areas of the organization to source relevant stories - research and develop stories suitable for publication in external media + realizing ideas from internal Communication Partners – incl. writing releases and posts - raise the GN Group´s profile generally, and the profile of specific activities.
  • Diligently track media exposure and results, recognizing potential public relations situations promptly and engaging with them pre-emptively.

To succeed in the role, we imagine that you have:

  • A higher education background at Master level within journalism, communication, or a related relevant discipline.
  • Several years of solid and proven experience with media relations in a listed company.
  • Solid business and strategy insight, strong analytical skills.
  • Creative ideas that allow you to find new routes to get the right story out.
  • An individual with the initiative and the interpersonal skills to engage in productive discussions with coworkers and supervisors across the organizational hierarchy.
  • Clear evidence of ability to establish good and trustful relations with journalists.
  • Clear evidence of story-telling experience.
  • Social media execution experience.
  • High proficiency in English as this is our company language – and in Danish since key corporate and financial media relations are with Danish media.

At a personal level, you listen to others, you challenge the status quo, and you appreciate transforming yourself and others – with great communication as your primary vehicle. You are dedicated and results-oriented, have a pragmatic attitude, and are hands-on yourself – from communication advice to shaping and executing great stories.

You are a problem-solver and organizer able to manage multiple projects simultaneously. You enjoy working in a closely knit team environment and can at the same time independently be responsible for critical projects with key decision-makers. You thrive working cross-functionally and navigate naturally in a global organization across all levels.

We encourage you to apply
Even if you don’t match all the above-mentioned skills, we will gladly receive your application if you think you have transferrable skills. We highly value a mindset, motivation, and energy, that aligns with our core values, to not only ensure success for you, but for your team and the wider GN organization as well.

We are dedicated to an inclusive recruitment process
All applicants will receive equal consideration for employment. As such, we encourage you to submit your CV without a photo to ensure an equal and fair application process.

Should you have any special requirements for the Interview please let the hiring manager know upon accepting invitation to interview.

How to apply?
Use the ‘APPLY’ link no later than 20th of October 2024. Applications are assessed on a continuous basis, so don’t wait to send yours.

On a time crunch? Feel free to only submit your up-to-date CV including a few sentences outlining your motivation for applying – quick and easy.

If you would like to know more about the position, please contact Vice President, Group Communication, Steen Frentz Laursen on LinkedIn.

Join us in bringing people closer
GN brings people closer through our leading intelligent hearing, audio, video, and gaming solutions. Inspired by people and driven by innovation, we deliver technology that enhance the senses of hearing and sight. We help people with hearing loss overcome real-life challenges, improve communication and collaboration for businesses and provide great experiences for audio and gaming enthusiast.

We hope you will join us on this journey and look forward to receiving your application.

#LI-Hybrid

#LI-GNGroup

Location: Ballerup

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GN Store Nord A/S

Lautrupbjerg 7, 2750 Ballerup

GN addresses medical, professional and consumer segments with solutions that improve quality of life, facilitate communication and enhance business and personal productivity. Our brands are all based on the group’s core engineering expertise and technologies. We develop and manufacture innovative and intelligent audio and video communications solutions that are marketed and sold in around 100 countries across the world.

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