Europe Marketing Manager

Our story goes back more than 150 years, to the chilly southern coast of Scandinavia. From our early success in Sweden and Denmark, we’ve grown into the world’s leading specialist producer of plant-based oils, employing more than 4,000 people all across the globe.

We work with our customers to make the products you love even better. The oils we produce go into making your chocolate extra-creamy or putting the crunch into your croissant. And it’s not just food — we work across industries to make products that are higher quality, healthier and better for the planet.

Everything we do is about Making Better Happen™.

AAK location
This position is based in Aarhus, Denmark

#LI-Hybrid,

About the role
We’re looking for a dynamic and strategic Europe Marketing Manager to drive the planning, execution, and continuous improvement of our marketing initiatives and events across Europe. In this exciting role, you’ll blend your expertise in digital marketing and event management to create impactful campaigns and unforgettable experiences.
As the go-to person for all marketing and event-related activities, you’ll collaborate closely with stakeholders at all levels of the organization, ensuring seamless alignment and fostering a culture of teamwork to achieve our goals. You’ll be a key partner to the European Head of Marketing, helping shape and deliver strategies that elevate our brand presence and drive business growth.
If you’re passionate about creating innovative marketing strategies, executing high-impact events, and working in a collaborative, fast-paced environment, we want to hear from you!

Responsibilities
As the Marketing Manager for Europe, you will play a key role in shaping and executing our marketing and event strategies. Your main responsibilities will include:

• Developing & Executing Marketing Strategies: Design and implement comprehensive marketing plans that align with business goals and drive growth across the region.
• Managing Digital Channels: Oversee digital marketing efforts, including the company’s SharePoint page, SEO, SEM, social media platforms, email campaigns, and content marketing initiatives.
• Content Creation & Management: Produce engaging and relevant marketing content, including articles, social media posts, and email newsletters, to attract and engage target audiences.
• Budget Management & ROI Tracking: Take ownership of marketing budgets, ensuring efficient spend and actively tracking ROI to measure the success of campaigns.
• Event Planning & Execution: Lead the planning and execution of a variety of events, including AAK Academies, trade shows, webinars, and customer-facing events, from concept through to completion.
• Event Logistics Management: Oversee all logistics for events, including venue selection, vendor management, registration processes, and on-site coordination to ensure seamless execution.
• Event Marketing & Promotion: Develop and execute targeted marketing plans to promote events, drive attendance, and engage participants before, during, and after each event. Assess and optimize event performance based on feedback and metrics.
• Cross-functional Collaboration: Partner closely with internal teams to ensure alignment across marketing, sales, and other departments, driving cohesive strategies and shared objectives.
• Internal Stakeholder Engagement: Navigate the internal organizational landscape to build relationships and ensure effective support for marketing and event initiatives.
• Staying Ahead of Trends: Continuously monitor industry trends and best practices in marketing and event management, ensuring that our strategies remain innovative and competitive.

About you
To thrive in this role, you’ll bring:

• A Bachelor's degree in Marketing, Business Administration, or a related field, providing you with a strong foundation in business and marketing principles.

• Exceptional Communication and Presentation Skills: You know how to convey ideas clearly, engage audiences, and present confidently in both written and spoken formats.

• Proven Project Management Experience: You’re highly organized, detail-oriented, and comfortable managing multiple projects simultaneously, ensuring that deadlines are met and goals are achieved.
• Solid Knowledge of Marketing: You have a strong understanding of marketing strategies, tools, and best practices that will help you execute innovative campaigns and drive results.
• Relevant Marketing Experience: Whether through previous roles or hands-on projects, you’ve gained valuable experience in marketing that equips you to hit the ground running.

In return AAK offers
Join a pioneering company in specialty oils and fats, driving innovation and sustainability.
In AAK you can work across 25+ countries, gaining international exposure and collaborating with a diverse team.
AAK invests in your development with training, mentorship, and clear career paths.
You will contribute to a greener world with AAK's sustainability-focused approach.
Join a diverse and inclusive workplace that values every individual's perspective and talents.

Contact and information
Please apply through our career portal. For further information about the position, please contact the Talent Acquisition Specialist Joyce van der Burg on phone: +31 627963726 or [email protected].

About AAKEverything AAK does is about Making Better Happen™. We specialize in plant-based oils that are the value-adding ingredients in many of the products people love to consume. We make these products better tasting, healthier, and more sustainable. At the heart of AAK’s offer is Customer Co-Development, combining our desire to understand what better means for each customer, with the unique flexibility of our production assets, and a deep knowledge of many products and industries, including Chocolate & Confectionery, Bakery, Dairy, Plant-based Foods, Special Nutrition, Foodservice and Personal Care. Our 4,000 employees support our close collaboration with customers through 25 regional sales offices, 15 dedicated Customer Innovation Centers, and with the support of more than 20 production facilities. Listed on Nasdaq Stockholm and with our headquarters in Malmö, Sweden, AAK has been Making Better Happen™ for more than 150 years.

AAK prohibits discrimination on the basis of race, color, sex, sexual orientation, age, national origin, physical or mental disability, religion, veteran status, and any other class of individuals protected from discrimination under state or federal law in any aspect of the access to, admission, or treatment of students in its programs and activities, or in employment and application for employment.
Location:
Aarhus