Content Marketing Lead

Join us in this role where you’ll work closely with subject matter experts across the business to write high-quality and informative content that reflects the Ørsted brand’s tone of voice and style.

Welcome to Corporate Affairs
You’ll be part of Branding, Marketing & Sustainability where you, together with your colleagues, will work closely to produce brand content that engages our target audiences, boosts brand awareness, and supports our business objectives. As a team, we are creative thinkers who are passionate about continuous learning and enhancing our capabilities. We encourage an inclusive, enthusiastic, collaborative and flexible culture.

You’ll play an important role in:

• writing and editing high-quality content that reflects Ørsted’s tone of voice, messaging, and values
• collaborating with designers to produce, curate and optimize engaging brand and marketing collateral including promotional materials, web content, and advertising copy
• assisting marketing team in identifying content opportunities that support project and market development
• maintaining a core messaging document in close collaboration with the Communications team to ensure messaging consistency across the business
• reviewing and updating existing content to maintain accuracy across all channels
• integrating SEO keywords into copy for web and writing metadata (e.g., meta titles, OG text, alt tags) for our market and project sites.

To succeed in the role, you:

• excel at long-form and technical writing, and easily apply analytical thinking to strategic, fact-based writing
• have advanced understanding of editorial best practice with the ability to optimize content for brand alignment, SEO, readability, and engagement
• have strong project management skills, prioritize tasks, and meet deadlines in a fast-paced environment
• can effectively and professionally communicate with a range of internal stakeholders and departments to ensure business needs are met with creative, thoughtful solutions
• are a creative and strategic thinker with strong problem-solving and organizational skills
• stay updated on industry trends and integrating innovative practices into content plans

Maybe you’ve read the above and can see you have some transferable skills, even though they don’t quite match all the points. If you think you can bring something to the team, we still encourage you to apply.

Join a global leader in renewable energy
Ørsted is a growing green energy major and global leader in climate action. With us you’ll play a part in driving change towards a green energy future. You’ll grow your talent in a fast-paced and high-growth industry where you have plenty of opportunities to learn and develop through challenging assignments and industry-leading experts. Here, you can perform in a friendly work environment based on trust, respect, and collaboration.

Shape the future with us
Send your application to us as soon as possible. We’ll be conducting interviews on a continuous basis and reserve the right to take down the advert when we’ve found the right candidate.

As an applicant or employee, you may request reasonable work and position accommodation or adjustments via [email protected].

Please note that for your application to be taken into consideration, you must submit your application via our online career pages and answer the screening questions relevant for your country. We don't take applications or inquiries from external recruiters or agencies into account for this position.

About the job
Application deadline:
2 January 2025

Location:
Washington DC, US

Field of work:
Marketing, branding and communications

Employment type:
Permanent

Work hours:
Full-time

Workplace:
Hybrid (office and home-working)

Imagine a future with Ørsted

About Ørsted
- We develop, construct, and operate offshore and onshore wind farms, solar energy farms, storage facilities, and bioenergy plants in Europe, Asia, and North America.

- Our vision is to create a world that runs entirely on green energy.

- We’ve been ranked as one of the world’s most sustainable energy companies for the past six years.

- We’re headquartered in Denmark.

- We have over 8,600 employees, working in 15 countries and growing.

An inclusive team
Ørsted wants all employees to have the same opportunities for impact and growth, regardless of age, nationality, disability, ethnicity, gender, sexual orientation or beliefs. We’re committed to secure an inclusive work environment characterised by a respect for all people so everyone feels free to openly share their input and ideas.

Nearest Major Market: Washington DC