Business Unit Director

• Applications are considered on a rolling basis
• Stockholm
• Hybrid

Job Description
At Lime, we build market-leading CRM solutions that help companies create extraordinary customer relationships. Now we’re looking for a Business Unit Director to take full ownership of Lime Go – our fast-growing business area dedicated to becoming Europe’s most user-friendly sales CRM for SMB B2B companies.

This is a unique opportunity to run a scale-up within the Lime Group – with the backing of a profitable, listed tech company, but the freedom to innovate and push boundaries like a startup.

What you’ll do
As Business Unit Director for Lime Go, you will:

• Lead the day-to-day operations of all Lime Go teams: Sales, Customer Success, Marketing, Product/Design & Engineering.
• Drive high-velocity B2B SaaS sales and ensure measurable results in line with the business plan.
• Translate strategic goals into clear, actionable outcomes using OKRs and key initiatives.
• Build, coach, and inspire a high-performing leadership team of 5 direct reports (~24 people in total, including a remote engineering team in Krakow).
• Act as the face of Lime Go; representing the product and team both internally and externally.
• Run group-wide initiatives such as hiring, compliance, and company setup, in close collaboration with Lime Group functions.

What we’re looking for
We believe you are a hands-on leader with a proven track record in scaling SaaS businesses. You combine commercial sharpness with operational drive and a people-first mindset.

• Background: SaaS/tech experience is a must. Scaleup/startup exposure preferred.
• Commercial experience: Proven track record in closing B2B SaaS mid-market deals (50–250k SEK ARR).
• Leadership: A minimum of 7 years’ experience leading leaders and cross-functional teams, ideally in times of growth and change.
• Operations focus: Strong ability to break down strategic vision into concrete, weekly team deliverables.
• Tech fluency: Solid experience from a SaaS/tech environment, with strong understanding of product cycles and product/tech integrations. Familiarity with CRM is a plus.
• Languages: Fluent in Swedish and English.
• Location: Stockholm (on-site presence required).

Skills & Requirements
Who you are

• Humble, curious, and people-oriented; you thrive on building culture and celebrating wins as a team.
• A culture hero who inspires, challenges, and helps others reach new levels of performance.
• Comfortable being the public face of Lime Go, driving brand presence in the market.
• Motivated by solving tough challenges, like reducing churn in legacy portfolios, tightening ICP focus, and scaling internationally.

Why join us?
At Lime Go, you’ll get the best of both worlds:
✅ The energy, autonomy, and pace of a scale-up.
✅ The stability, resources, and experience of the Lime Group.
✅ A chance to make a real mark on the European SaaS landscape.

You’ll be reporting directly to our CEO Tommas Davoust and play a central role in shaping the future of Lime Go.

Ready to take Lime Go to the next level?
Apply today and join us on our journey to becoming Europe’s most user-friendly sales CRM for SMB B2Bs.