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Frame Activation Manager

Louis Nielsen A/S



(Parental Cover - 12 months) Commercial and creative mindset for our Frame launches!
At Specsavers, we’re dedicated to making eye and hearing care accessible to all. As pioneers and a global leader in innovative technologies, we help people optimise their vision and hearing. We foster your expertise, welcome you into a supportive family, and propel your growth. Grounded in our collaboration, curiosity, courage, and compassion values, we strive to challenge the status quo and invite you to team up with us.

To strengthen our Northern Europe Product team within our frames, we’re searching for a product professional to join our team during our team member’s maternity leave. Desired start date is mid September, and the contract will be for 12 months.

Your new workday
As our Frame Activation Manager, you’ll be part of a team responsible for continuously improving our work around our frame launches. You’ll ensure that with every frame launch the frames and the stories behind the frame ranges are clearly communicated. You’ll lead the frame launches ensuring that there is a well-planned and well understood launch plan for all frames in our region that creates passion and excitement in all our sales channels. Working closely with many colleagues and stakeholders across the region and our Group function (based in the UK), you can look forward to many varied tasks, such as:

  • Providing insights to Head of Frames to support the development of the strategy and plan
  • Manage the budget for frame activation
  • Ensuring all the information needed to activate frames is available in a timely fashion
  • Coordinating all product comms on our internal site
  • Lead marketing in ensuring appropriate frames are selected in advertising
  • Coordinate glazing jobs for store activation, PR events, photo shoots etc.
  • Daily management of country teams queries
  • Lead the Cross functional Senior Team in the NE Product & Store Activation Group
  • Responsible for creating internal material such as product information, training material and trend reports
  • Frame sample coordination
  • Collaboration with the Global Buying & Demand planning team to execute Frames launches

Your qualifications
We’re seeking a committed and experienced colleague who either comes from a similar background or has other relevant commercial merits. To success and thrive in this role, you’ll need to possess a clear communication style, be organised, and highly focused on delivering on time as well as a creative mindset with natural interest in trends, shapes, forms. To fulfil this role at Specsavers, you should align with the following requirements:

  • Excellent project management skills, including management of cross-functional teams
  • Creative mindset
  • Proven understanding of retail business and production
  • Confident to influence and communicate effectively
  • Proactively seeking information and creating attention around products
  • Strong working knowledge of Microsoft Excel and sound IT skills
  • Experience from optical industry and from a matrix organisation will be considered as a plus.

To thrive in this position, you’ll need to undertake occasional travel.

Here we grow, develop, and have fun
As our new Frame Activation Manager, you’ll become an integral part of our Frame team with 3 people, and collaborating closely with talented colleagues throughout the organisation. Our team boasts lots of experience in the field, with some members having dedicated many years to Specsavers while others bring fresh perspectives.

You’ll work at our regional office in Nordhavn, Copenhagen. Our office features many collaborative spaces as well as space for focus work. We offer a hybrid solution with possibility of working from home to accommodate the best work-life balance for you.

  • Join our global team of friendly, talented, and passionate colleagues. Enjoy a competitive salary package with perks such as pensions, health insurance, free eye care vouchers, and more.
  • Grow in your role with free access to online learning, monthly one-on-one discussions with your manager, personalised development plans, and increased responsibility.
  • We offer a fun work environment with great coffee, laughter, table tennis tournaments, birthday surprises, holiday celebrations, virtual Friday quizzes, and more.

Curious to learn more? Then apply today
To apply, please send us your CV using the button below. We want to respect your time, so including an application letter is optional. Feel free to apply as soon as possible.

Please avoid including any photos or references to your age in your CV. It contributes to a fairer and more unbiased assessment.

If you’re interested in learning more about the incredible team you’ll be joining and our shared goals as a family business, visit our pages: This is who we are, and This is what we do.

#LI-DNI

Om Louis Nielsen
Louis Nielsen startede med en enkelt butik i Aalborg tilbage i 1978. I 1994 blev han udstødt af optikerbranchen, da han nægtede at rette ind efter den overpris forbrugerne blev tvunget til at betale. Louis Nielsen mente, at alle borgere havde ret til et par briller til en rimelig pris.

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Louis Nielsen A/S

Indkildevej 2A, 9210 Aalborg SØ

Louis Nielsen er siden 1978 vokset fra en enkelt kontaktlinsebutik i Aalborg til i dag, hvor vi har mange butikker over hele landet.

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