Head of Acquisition of small business
Danske Bank
Are you ready to lead our efforts in acquiring new smaller business-banking customers at scale in the Nordics and implementing a portfolio of effective multi-channel acquisition strategies? At Danske Bank, we're looking for a proactive Head of Acquisition who thrives in a fast-paced, evolving marketplace with an entrepreneurial mindset.
Are you ready to lead our efforts in acquiring new smaller business-banking customers at scale in the Nordics and implementing a portfolio of effective multi-channel acquisition strategies? At Danske Bank, we're looking for a proactive Head of Acquisition who thrives in a fast-paced, evolving marketplace with an entrepreneurial mindset.
Our mission
Danske Bank is a leading financial institution operating across Nordic markets. We offer specialized services for everyone from individuals to large corporations. Across our Business Direct units in Denmark, Finland, Sweden and Norway, we are committed to efficiently serving small businesses with essential banking needs and supporting internationally growing companies facing more complex challenges. With a solid market presence and ambitious growth plans, we are committed to scale up customer acquisition through innovative and agile strategies. Join us in driving forward in this mission.
The role
As the Head for Acquisition in Business Direct, you play a crucial role in attracting new customers for small businesses across Denmark, Sweden, Norway, and Finland. You will be developing and executing innovative strategies to attract through various channels, ensuring a constant flow of customers. The position is based in Copenhagen but will entail some travelling as part of the job.
Key responsibilities:
- Lead and manage top-funnel sales activities, utilizing a combination of web and phone-based approaches.
- Design and oversee marketing automation programs to enhance lead generation and customer engagement.
- Conduct experiments to test new acquisition tactics, scaling successful initiatives and discontinuing less effective ones
- Collaborate with multiple stakeholders at all levels from various fields within Danske Bank to drive transformation of our mass-acquisition performance and align with the strategic objectives for the small business segment.
- Influence IT prioritization to secure technological support for our acquisition initiatives.
Our ideal candidate
We are looking for a colleague with a creative mindset and the agility to quickly adjust acquisition activities. We expect you to be driven in stakeholder management and lead projects from start to finish.
We expect that you:
- Have minimum of 5 years’ experience in B2B/B2C volume sales, with a demonstrated experience with developing effective sales funnels and implementing marketing automation programs.
- Are used to operate with an agile/MVP approach.
- Are highly self-driven, capable of working in a time-sensitive setting and committed to continuous improvement.
- Act as a teamplayer with the ability to exhibit patience in both short-term and long-term scenarios.
What we offer:
You will get the opportunity to shape and develop a crucial area of Danske Bank’s business with potential for significant impact. In other words, step into a role where your contributions truly matter for executing our strategic and commercial ambitions. You will be a part of a diverse and rewarding position, set within international atmosphere. We offer an attractive salary and benefits package, coupled with great opportunities for personal and professional development.
How to apply
If this position has captured your interest, we invite you to promptly submit your application and resume through our careers portal. Please ensure to outline your experiences that align with the competencies mentioned above.
Danske Bank is proud to be an equal opportunity employer. We actively encourage applications from candidates of all backgrounds and experiences.
If any questions to the position feel free to contact Klavs Hjort, [email protected] / +45 29160347
We conduct interviews on a rolling basis and look forward to discovering how you can make a difference with us.
Adresse:
Bernstorffsgade 40
1577 København V
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