Product Manager, Digital Asset Management (DAM)

Are you passionate about driving innovation in Digital Asset Management, with a good understanding of Media Asset Management (MAM) workflows for broadcasters? If so, we need you! We’re looking for a Product Manager to take the lead in evolving our DAM solution to meet the needs of both media publishers and broadcast organizations. This role will focus on making our DAM product future-ready by integrating seamless workflows, AI-enhanced media management capabilities, and advanced content delivery strategies.

As the Product Manager, you'll play a critical role in shaping the future of media management, giving you the unique opportunity to blend enterprise-level DAM solutions with innovative tools that optimize workflows for some of the world’s leading media organizations. Join us on this journey to redefine how media assets are managed across multiple channels in a dynamic and rapidly evolving industry.

Company overview
We are a global leader in digital transformation for media enterprises. Our platform and services empower the world’s most ambitious media organizations by streamlining complex content planning and production, enabling story-centric workflows, and ensuring seamless multichannel delivery. With a dynamic team of over 200 employees across Aarhus, Copenhagen, Atlanta, Hamburg, Oslo, Málaga, and Dhaka, we combine creativity and innovation with the reliability and expertise of a long-established company. Among our customers are The New York Times, RSI, RTS, Hearst, Gannett, The Economist, JP/Politikens Hus, Mediahuis, The Hindu, and many more.

Role description
As a Product Manager for our DAM solution, you will play a pivotal role in shaping the future of our product offerings for both traditional media, digital publishing and broadcast markets. You will be responsible for market analysis, product strategy, and defining a clear vision that ensures our asset management products remain innovative and competitive. You’ll work closely with other teams, including sales, marketing, and executive leadership, to ensure that our product offerings meet the evolving needs of our customer base.

With broadcast organizations in mind, your familiarity with MAM workflows will be crucial as you develop a product roadmap, set priorities, and develop go-to-market strategies. You'll also play a critical role in creating competitive positioning and identifying key market problems with proof points.

Key responsibilities

• Develop and maintain a deep understanding of the DAM and MAM market.
• Define and execute product strategy, positioning, and market differentiation.
• Lead a long-term product roadmap and prioritize initiatives aligned with business value and strategic goals.
• Act as the voice of the market internally, working with other teams and executive leadership to align product goals with our business objectives.
• Develop and implement go-to-market strategies, including pricing and competitive positioning.
• Identify and manage risks related to product development and market entry.

Key deliverables

• Market problems supported by evidence.
• Product initiatives that align with strategic business goals.
• Business proposals detailing required investment and financial viability.
• Roadmaps and go-to-market plans.
• Product performance reports and competitive analyses.
• Value proposition and positioning documents.

Qualifications

• Proven experience as a Product Manager in Digital Asset Management (DAM) or related fields, with a strong understanding of Media Asset Management (MAM) workflows in the broadcast sector.
• Solid track record of developing and executing product strategy, with the ability to translate market needs into actionable initiatives.
• Strong market analysis and competitive positioning skills.
• Great analytical skills and a passion for data-driven decision-making.
• Excellent communication and stakeholder management abilities.
• Experience with driving roadmaps, pricing, and developing go-to-market strategies.
• Fluency in English is required; German is a plus.
• Ability to work from our offices in Hamburg, Copenhagen, or Aarhus, with the flexibility to travel if needed.

What we offer

• A dynamic, innovative and highly international work environment in a rapidly evolving industry.
• Ability to work with latest technology and industry experts.
• The opportunity to shape the future of our DAM product and expand into new markets.
• A competitive salary and benefits package.
• Flexibility to work in one of our global offices and the option for hybrid working arrangements.

Apply today
Join us in delivering cutting-edge solutions that meet the evolving needs of publishers and broadcasters alike. Apply here on LinkedIn for Aarhus, Copenhagen or Hamburg to be a part of a forward-thinking team that’s shaping the future of media asset management.