Website Specialist
DIS, Danish Institute for Study Abroad
Are you passionate about website management and excited to leverage data-driven decisions to enhance our marketing strategies and the user experience? If you thrive on delivering exceptional information architecture and engaging digital platforms, we want to hear from you!
About us
We are looking for a collaborative and hands-on Website Specialist to join our Marketing and Communications team in Copenhagen. We are currently building a new website, and you will play an instrumental part in ensuring the success of this site.
What you’ll do
In this role, you can nerd out about website marketing, site architecture, and optimizing tracking and analytics so we can deepen our understanding of our audiences and their needs. It will be a collaborative role, working with many internal content editors, ensuring that web needs are supported, and information is delivered in the most optimal way.
At DIS, our students (our core audience) represent Generation Z, which requires us to continuously update our digital universe to meet their expectations. As our Website Specialist it will be your job to stay on top of trends and recommend how we can implement relevant new features to best serve our audiences.
Your responsibilities will include
- Maintaining site architecture, functionality, and performance of all DIS websites
- Driving and developing SEO strategy, especially for our new core site, DISabroad.org, to improve search performance and expand traffic
- Customize, configure, and drive our analytics and insights platforms (primarily GA4), Tag Manager, and dashboards across sites to ensure we are achieving our marketing targets
- Identify emerging trends to keep our websites current and innovative
- Work closely with our external web agency to enhance and develop sites and implement new features
Your qualifications
We are looking for someone with experience in
- Operational maintenance of multiple websites and their CMS, ideally with WordPress and the Gutenberg Editor
- Information architecture and user experience optimization
- Reporting and utilizing analytics to drive web strategy, including the ability to navigate GA4, Tag Manager, cross-domain, and cross-platform tracking
- SEO strategy development and execution
- Basic web development languages, including HTML and CSS
- Navigating privacy, data, and cookie regulation
- Cross-team collaboration, working with content editors and providing guidance for optimizing complex web content
- One to three years of experience in website marketing preferred.
What we value
You should be
- Collaborative, engaged, and eager to understand our complex organization
- A strong communicator with excellent interpersonal skills
- Quick to respond to feedback and flexible in your problem-solving approach
- Detail-oriented and highly organized
- Passionate about technology and digital marketing
- Analytical and data-driven, taking into account a holistic view of organizational needs
- Excited about working in the field of study abroad and higher education
- Fluent in English; proficiency in Danish and/or Swedish is a plus!
Why join us?
At DIS, you will be part of a dynamic team that values collaboration, cultural diversity, creativity, and flexibility. As one of the leading study abroad organizations, we are committed to developing a learning experience untethered from the ordinary.
Additionally, you can enjoy perks like:
- Complimentary barista coffee from our very own DIS coffee shop
- A delicious lunch program
- Massages at work
- Staff discounts
- Social outings
- Extensive professional development opportunities both internally and externally
- You'll have the opportunity to co-lead Study Tours in different Europe cities with our students
Ready to make an impact?
If you’re excited about this job opportunity, please submit your application before November 7. We can’t wait to hear from you!
We will review applications and hold interviews on a rolling basis.
We encourage people with various levels of experience to apply.
The ideal start date for this position is January 1, 2025 or soon thereafter.
If you have questions about the role, contact [email protected]
Department: Marketing and Communications
Deadline: 07 November 2024
Location: Vestergade 7, 1456, København K, Denmark
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