Leadership - Change Management - Strategy - Commercial excellence – Customer journey – Nordic Organisation - Marketing - Data and insights – Operational excellence

Key Achievements
• Led group-wide commercial transformation across 4 geographies, aligning sales, marketing, and operations
• Designed enterprise ABM model adopted across regions to drive strategic account growth
• Increased qualified B2B leads with 30%
• Built and led a high-performing cross-functional Marketing and Growth team across Europe, leading Coms and Strategy alongside ESG communications.

Leadership - Product Development – Investor Relations – Sales and Customer Relations - Commercial Excellence - Digital strategy - Branding and Marketing - Board Leadership

Key Achievements
• Led company from inception to international scale-up, including fundraising, team development and strategi vision.
• Secured 3 funding rounds and +30 strategic partners across Scandinavia and the UK.
• Built and executed long-term roadmap, balancing investor expectations with product-market fit and revenue milestones.
• Built hybrid Nordic team across tech, commercial, and content units.

Leadership - Corporate Strategy – Commercial turnaround - Partnership Strategy – Teambuilding - Business development – Internal and external Communications
Key Achievements
• Orchestrated a firm-wide commercial transformation, achieving 30% revenue growth in key market segments by aligning legal services with emerging client needs and sector dynamics.
• Advised C-suite on corporate strategy and governance frameworks, implementing scalable partnership models across business units.
• Led strategic innovation initiatives across practice areas, driving collaboration and long-term client engagement in traditionally siloed organization.

Various Business development projects - Marketing - Communications - Digital development
Project management

Key Achievements
• Designed and implemented a new corporate communications strategy, improving internal and external messaging.
• Successfully established a new business unit, contributing to organizational growth and diversification.
• Led the implementation of a new CRM and customer insights platform, enhancing data-driven decision-making and customer engagement.

Business Development - Project management - Innovation and Intraprenuership -
Corporate strategy - Branding & Communications - Customer journey

Key Achievements
• Spearheaded the development and integration of new business areas within digital HR systems, driving innovation and diversification.
• Played a key role in the acquisition of 3 SaaS businesses, including shaping the synergy-plans of the merger-synergy, maximizing value of the acquisitions.
• Project managed and conceptualized Denmark’s then largest event for entrepreneurs, attracting 4,000+ visitors, 40 speakers, and 120 B2B partners. The event’s success led to its repetition seven times over and its eventual sale to an external event company.
• Created and cultivated related business networks and initiatives inspired by the event, fostering community engagement and collaboration.