My expertise spans Global Product Management, Market Access & Strategy, Commercialisation, Cross-Functional Leadership - always centered around improving patient care pathways and outcomes.

Marketing Strategy - Market Analysis - Product Management - New Product Development - Project Management - Customer Insights - Product Launch - Product Positioning - Stakeholder Management - Brand Management  

Opdateret 12. november 2024
Min uddannelse
2011 - 2015

MSc, Strategic Management

Copenhagen Business School - CBS

Uddannelsesområde: Marketing & Business
Periode: september 2011 - juni 2015
2004 - 2006

Bachelor

Copenhagen Business School - CBS

Uddannelsesområde: Økonomi & Revision
Periode: september 2004 - juni 2006
Min erhvervserfaring
2022 - 2024

Global Product Manager

UNEEG Medical

As Global Product Manager at UNEEG Medical, I have driven the commercialization and strategic growth of advanced patient monitoring solutions in the field of neurology. The role requires a deep understanding of the medical device industry, including market access, regulatory landscapes, and clinical applications. Key responsibilities include identifying market needs, managing the product lifecycle, and collaborating with R&D to align innovations with customer requirements. I engaged with key opinion leaders (KOLs) and specialized practices to support product adoption, led cross-functional teams, and optimize value propositions to ensure global market success.
Arbejdsområde: Medicinal & Sundhed
Periode: maj 2022 - august 2024
2000 - 2022

Marketing Manager

Sysmex Nordic ApS

As Marketing Manager at Sysmex, I led the strategic marketing initiatives for innovative diagnostic solutions in the field of Clinical Biochemistry. The position included development and execution of market strategies, enhancing product positioning, and driving adoption of Sysmex’s diagnostic instruments and reagents. Key responsibilities included conducting market analysis, building relationships with clinical laboratory stakeholders, supporting sales teams, and developing impactful value propositions. I collaborated with cross-functional teams to ensure alignment with market needs, optimize product launch strategies, and strengthen Sysmex's presence in clinical diagnostics.
Arbejdsområde: Medicinal & Sundhed
Periode: januar 2000 - april 2022
2015 - 2019

Marketing Manager, Region North

Sakura Finetek Europe

As the Marketing Manager for Europe North at Sakura Finetek, I led regional marketing efforts for advanced pathology solutions, focusing on tissue diagnostics and automation. I developed and executed targeted marketing strategies to increase market penetration, enhance product awareness, and drive customer engagement across Northern Europe. Key responsibilities included market analysis, value proposition development, and support for sales teams with training and marketing materials. I collaborated closely with R&D, product management, and KOLs to align product offerings with customer needs, optimize product positioning, and ensure successful product launches in the field of pathology.
Arbejdsområde: Medicinal & Sundhed
Periode: februar 2015 - december 2019
2010 - 2015

Sr. Territory Manager, Urology & Gynecology, Denmark

Boston Scientific

In my role as Senior Territory Manager for Urology & Gynecology at Boston Scientific, I managed the entire sales lifecycle for the Urology & Women’s Health portfolio across Denmark. I developed and executed strategic business plans that included launching key products like Lasers, Fibers, Uphold and Pinnacle. Building relationships with Key Opinion Leaders (KOLs), I gathered market insights to align product positioning with local needs, contributing to consistent sales growth and increased market share. My achievements were recognized through multiple awards, including the European Sales Award (Presidents Club) and European Strategic Growth Award, highlighting my impact on Boston Scientific’s market position and customer satisfaction in Denmark.
Arbejdsområde: Medicinal & Sundhed
Periode: august 2010 - januar 2015
2008 - 2010

Global Product Manager

Dako Denmark

As Global Product Manager for Molecular Pathology/pharmDx at Dako, I were instrumental in driving the strategic development and commercialization of diagnostic assays within oncology. I managed the full product lifecycle, including market access and upstream product management, collaborating with cross-functional teams to align with regulatory standards and meet market needs. Key responsibilities included creating business cases for pipeline development, gathering Voice of Customer (VOC) insights, and partnering with Key Opinion Leaders (KOLs) to support clinical alignment. My strategic efforts contributed to the successful global launch of HER2 CISH pharmDx, achieving a notable increase in market share and reinforcing Dako’s leadership in precision diagnostics for cancer care.
Arbejdsområde: Medicinal & Sundhed
Periode: juli 2008 - juli 2010
2007 - 2008

European Product Manager

Cook Medical Denmark

As European Product Manager for Peripheral Intervention at COOK Medical, I led the launch and market strategy for self-expandable stents and vena cava filters across Europe. I managed the product portfolio, conducted extensive market and competitor analysis, and gathered Voice of Customer (VOC) insights to guide product specifications and roadmaps. Working closely with R&D, Clinical, and Regulatory Affairs, I ensured the successful development and compliance of interventional products, supporting COOK’s competitive positioning in the vascular space. Through my efforts, these products achieved significant market penetration, reinforcing COOK’s reputation in interventional radiology.
Arbejdsområde: Medicinal & Sundhed
Periode: januar 2007 - juni 2008
2002 - 2006

Product Manager Urology & Gastroenterology

Ferring Pharmaceuticals A/S

As Product Manager for Gastroenterology & Urology at Ferring Pharmaceuticals, I managed a diverse portfolio of products, focusing on strategic growth and market presence across both therapeutic areas. My responsibilities included conducting market analysis, developing go-to-market strategies, and supporting the product lifecycle to enhance adoption and market share. I worked closely with healthcare professionals and sales teams to align product positioning with clinical needs, providing training sessions and creating targeted marketing materials to support the sales force. Through my efforts, I strengthened Ferring’s reputation in the fields of gastroenterology and urology, driving product awareness and supporting patient-focused care solutions.
Arbejdsområde: Medicinal & Sundhed
Periode: februar 2002 - december 2006
Mine kompetencer
Evner
business case competitive analysis crm cross-functional collaboration ivd market access market research marketing strategy medtech product development product launch product lifecycle project management sales training
Sprog på arbejdsniveau
danish english norweigan swedish
Mine præferencer
Jobtype
Fuldtidsjob
Arbejdsområde
Marketing & Reklame Medicinal & Sundhed Projektledelse
Geografi
Nordsjælland Storkøbenhavn Udlandet (øvrige) Vestsjælland Øresundsregionen
Lønønske
65.000 DKK / måned
Kontakt mig!