Profil #6405

De sidste 24 år har jeg beskæftiget mig med Marketing Automation og CRM. Min spidskompetence ligger på data og strategisiden (integration mellem email platforme og CRM systemer, datadrevne kampagneflows, Customer Journey Management, logik, optimering). Desuden stærk indenfor konceptudvikling, konfiguration og drift af marketing/ CRM.
CRM marketing automation konsulent strategi dataflows konceptudvikling implementering systemejer projektledelse kundeundervisning  
Opdateret 17. juni 2025
Min uddannelse
2008 - 2015

Master, Internetteknologi

IT-Universitetet, København

MSc, Master of IT: Interaction-design and Multimedia. Fag: Let programmering, IT project management, kravspecification, Interactiondesign, Enterprise Architecture m.v.
Uddannelsesområde: IT
Periode: august 2008 - maj 2015
2003 - 2005

Akademimerkonom

Niels Brock Copenhagen Business College

"International Trade and Marketing"
Uddannelsesområde: Marketing & Business
Periode: maj 2003 - maj 2005
1999 - 2004

Cand.mag.

Aarhus Universitet

Asian Studier, bobbeltfaglig japansk & kinesisk. Sprog, kultur, historie etc. (+ supplerede med marketing og management kurser på CBS).
Uddannelsesområde: Humaniora
Periode: maj 1999 - juni 2004
Min erhvervserfaring
2022 - 2025

Senior Salesforce Pardot Specialist, Pardot Product Owner

Circle K Danmark A/S

Salesforce Pardot product owner and domain expert @Circle K BCS Europe Business Enablement & Tools Team. Contributor to the Salesforce Center of Excellence @Circle K focusing on marketing automation and digitalization. Contributor to all Pardot related integration projects. Responsible for providing support across 9 European countries and North America.
Arbejdsområde: IT - Software
Periode: januar 2022 - februar 2025
2021 - 2022

Senior Consultant

Capgemini Denmark

Informal Marketing Consulting Lead. Liaison between Capgemini DCX marketing and the regional sales managers for Salesforce’s B2B and BtC Marketing platforms. Initiated a dialog between Salesforce’s B2B and BtC Marketing Nordic Sales Managers with the intention of collaborating to generate marketing automation leads for Capgemini DCX. I took the lead in producing sales/ marketing materials (f.i. a Pardot onePager) for Salesforce to hand out to prospective Pardot clients in order to promote Capgemini DK’s marketing team.
See reference on Linkedin: https://www.linkedin.com/in/victoriahvidbjerg/
Arbejdsområde: Rådgivning & Support
Periode: april 2021 - februar 2022
2019 - 2021

IT-Forretningskonsulent

Lemvigh-Müller A/S

Managed the CRM Service Desk - and solved CRM service requests with the help of other colleagues. Played a central role in helping users use Salesforce CRM more efficiently thus making their daily work routines simpler, smoother and more user friendly. Project managed a CRM onboarding project to the benefit of both the employees of the new subsidiary and the company as a whole. Helped the business realize their visions for further optimizing the use of CRM. Played a significant role in the optimization of a number of legacy solutions, integrations etc. Also served as SCRUM Master for ’Team Rød’ – a team of developers responsible for Sitecore development.
(See recommendation on Linkedin).
Arbejdsområde: IT - Software
Periode: oktober 2019 - februar 2021
2019 - 2019

External MA & CRM Consultant (for Lemvigh-Müller)

Change Group

Jeg har haft fornøjelsen af at være tilknyttet ChangeGroup som ekstern konsulent siden januar 2019. Gennem dem blev jeg ansat som fuldtids ekstern CRM konsulent hos Lemvigh-Müller april-oktober 2019, hvorpå jeg fik tilbudt en intern fuldtidsstilling hos Lemvigh-Müller og derfor stoppede som selvstændig konsulent.
Læs her hvad kunden sagde om min indsats: https://www.vicster.marketing/customer-success-story-lemvigh-muller/
Arbejdsområde: IT - Software
Periode: april 2019 - oktober 2019
2017 - 2018

Head of Marketing Automation Consulting

3C Consult

Jeg arbejder p.t. som Head of Marketing Automation Consulting hos et CRM og Marketing Automation hus, men har 18 års erfaring både fra bureau-siden, som marketing manager og fra marketing consulting.
I mit nuværende job ligger mine daglige opgaver primært indenfor consulting, hvor jeg rådgiver kunder samt udfører og leder diverse projekter for dem: CRM implementering, implementering af MA systemer, integration mellem CRM og MA, event systemer, online supportdesk etc. Jeg arbejder en del med kampagne optimering, design og Customer Journey Management), opsætning af rapportering etc. Jeg bidrager desuden med hands-on implementering: konfigurerer CRM, MA og kampagneflows for kunder, samt hjælper dem med at lave kontaktplaner, dynamisk mikro-segmentering, permissionstrategi, opsætte rapportering etc.
Arbejdsområde: IT - Software
Periode: september 2017 - september 2018
2016 - 2017

Senior Digital Specialist, CRM, MA and Lifecycle

3C Consult

As a Senior Digital Specialist, my main focus remains on the analysis of customer requirements and subsequent configuration of CRM, MA and related systems - as well as the dataflows between them. This work lays the foundation for establishing customer centric, fully automated marketing campaign flows, to the benefit of both sales, marketing and the customers.
Arbejdsområde: IT - Software
Periode: december 2016 - august 2017
2016 - 2016

Senior CRM Consultant

3C Consult

As a Senior CRM Consultant at 3C Consult, I mainly work with solutions which entail both Marketing Automation (Oracle Eloqua and a number of other systems) and CRM.

3C Consult is a well-established Danish CRM Consulting House, which has achived Gold Level Oracle partnership in both Siebel and Eloqua. 3C has also been providing strong Salesforce solutions mainly in Scandinavia since 2007. In today's marked most of our customers require a combined Marketing Automation-CRM solution, and 3C is able to offer a range of consulting services ranging from pure CRM solutions to CRM-Marketing Automation Integration, Event Management for CRM and MA, CRM and support systems, Marketing Automation campaign flows, e-Campaign optimizations, initial MA system configurations (Smart Starts) etc.
Arbejdsområde: IT - Software
Periode: august 2016 - november 2016
2016 - 2016

IT Konsulent

Metricq

Metricq is a Microsoft House specializing in IT Infrastructure.
My own time at Metricq was brief, but very rewarding, as it always is to work with the best in the business.
Arbejdsområde: IT - Software
Periode: april 2016 - juli 2016
2014 - 2016

Customer Success Manager

Increase (nu Nordlid)

As a Customer Success Manager it was my job to provide quantitative and qualitative feedback about the customer's business and their needs to the Increase product team and support team, with the aim of providing maximum benefit for the customer.
The position reuires a truly customer-centric perspective and also involves a high degree of responsability for Solution Designs and Quality Management.
Arbejdsområde: IT - Software
Periode: januar 2014 - marts 2016
2013 - 2013

Eloqua Consultant | Pre-sales Architect

(Increase (nu Nordlid))

Marketing automation consulting.
Arbejdsområde: IT - Software
Periode: januar 2013 - november 2013
Mine kompetencer
Evner
clr crm admin crm and ma implementation customer journey management interactiondesign lead scoring ma platform and crm integration marketing produktejer qa and campaign flow testing sales process optimization salesforce marketing cloud account engagement salesforce pardot salesforce sales cloud
Sprog på arbejdsniveau
dansk engelsk
Mine præferencer
Jobtype
Fuldtidsjob Vikariat
Arbejdsområde
Data & Analyse IT - Software Ledelse & Planlægning Marketing & Reklame Projektledelse Rådgivning & Support Undervisning
Geografi
Fyn Storkøbenhavn Sydvestjylland (Esbjerg) Sønderjylland
Lønønske
58.000 DKK / måned
Læs mere / links
https://www.linkedin.com/in/vi...
Kontakt mig!